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Client Background

We worked with Axis Europe, who are a property services partner and work across all property sectors, to transform this pedestrianised street in St James's Market.

Featured Solution

  • Viritopia Living Wall System (Exterior)

Size:     96m2

Industry:     Public Realm

Project Drivers

Social Impact


Day 1 Impact

This living wall was installed over the course of a week, with the modules arriving on site fully established to give maximum impact from the first day of installation. 

Harsh - Soft

We were chosen to transform this public space with the design, supply and installation of this living wall, which was for the purpose of re-vitalising the area and softening a very hard landscape.

St Valentine's

The design team worked together with St James Market to fit the love heart into the existing wall just in time for Valentine's Day.  Red Cyclamen's were used for their vibrant colour, so the heart was clearly visible in the greenery.

Love Heart In The Living Wall At St James's Market For St Valentine's DayLondon


Come Spring 2019 and we had worked with Crown Estate to design and install another feature into the lush wall.  This time, the decided design was a beautiful frame of pink and white flowers with 'Thrive' lettering centred.

Spring At St James's Market Living Wall With Thrive Signage And Spring Flowers


Come tennis season and the space was changed again to be a simple lush green palette, as a backdrop to a huge screen and seating area to enjoy the Wimbledon tournaments.

Living Wall As A Backdrop To Wimbledon Tennis Tournament at St James's Market London

Lest We Forget

For Remembrance, a large poppy was created using red cyclamens and heuchera.  We are looking forward to crafting the next creative additions through the seasons of 2020!

Remembrance Poppy In The Living Wall At St James's Market Pedestrianised Area Created With Red Cyclamens And Heuchera Plants